DALLAS--EFG Technologies, a division of EFG Companies, a performance management company for automotive retailers, has integrated SalesEDGE ^® CRM with vAuto’s Live Market Appraising technology to empower dealerships with instant access to pricing on identically equipped vehicles in every market.

“The combination of SalesEDGE and vAuto streamlines the process for our clients on these platforms.”

“This integration between vAuto and SalesEDGE®, which optimizes the dealership’s sales process and boosts staff performance, now helps the dealer’s sales team determine exactly what to pay on every appraisal, ensuring a quick and profitable sale,” said Chuck McGraw, President of EFG Technologies. “The combination of SalesEDGE and vAuto streamlines the process for our clients on these platforms.”

The capabilities afforded dealers through this integration allows sales personnel to enter the customer’s information into SalesEDGE CRM and instantly populate the vAuto application when a car is entered for an appraisal, directly improving appraisal accuracy and speeding the decision-making time on a deal.

SalesEDGE is a user-friendly, personnel-focused solution that captures, tracks and reports critical customer and lead data needed to increase sales effectiveness and drive customer satisfaction and retention. The SalesEDGE Suite includes capabilities such as the following:

• Reliable Marketing ROI Analytics
• Feature Rich F&I and Service Integration
• Campaign Execution
• Inbound / Outbound Call Recording, Mobile eLead Management, and Texting

The integration of vAuto’s Live Market Appraising and SalesEDGE streamlines the process by providing real-time access to used vehicle retail pricing through features such as the following:

• See every major valuation source in one place
• Get instant book and auction values without typing in a VIN
• Make every appraising decision with a Live Market View
• Use vAuto’s exclusive rBook™ to view live, retail market pricing on identically equipped vehicles in your market
• Know a vehicle’s exact days supply in your market
• See the industry’s only market days supply information for used cars based on a vehicle’s exact year, make, model, trim and equipment configuration
• Develop a fast and profitable exit strategy before buying a vehicle
• Proactively assess if a vehicle’s value will help meet dealership profit goals

“In today’s marketplace, it is critical for our dealers to be efficient, and we continue to work hard to develop solutions and partnerships that make that possible,” said Keith Jezek, vAuto’s president and CEO. “This partnership is a win-win for our mutual dealers.”

About EFG Technologies

EFG Technologies is the technology division of EFG Companies (Enterprise Financial Group, Inc.), a premier dealer performance management company that partners with automobile retailers to drive dealer profitability through its Finance and Insurance products, services, and technology solutions. EFG Companies has been developing and distributing innovative profit solutions to retail dealerships for more than 30 years. The company is headquartered in the Dallas suburb of Irving, Texas. Website: http://www.salesedgecrm.com and www.efgcompanies.com.

About vAuto

Headquartered in the Chicago suburb of Oak Brook, Ill., vAuto also maintains a research and development center in Austin, Texas. The company’s “Live Market View” technology currently allows more than 2,000 dealers to manage their used-car inventories based on comprehensive supply-and-demand information mined by vAuto for their specific market area. Details on millions of pre-owned vehicles are maintained and updated on a daily basis within vAuto’s database.

The nation’s five highest-volume franchised dealerships by brand currently use vAuto pricing, appraisal, stocking, and merchandising systems. vAuto ranked number 22 in Inc. magazine’s 2009 annual ranking of the fastest-growing, privately held companies in America. The company’s chairman and founder, Dale Pollak, maintains a blog for the discussion of used-car trends at www.dalepollak.com. More information on vAuto is available at www.vAuto.com.