Comprehensive Solution Automates Reporting of Life Sciences Marketing Expenses, Ensuring Compliance
BEDMINSTER, N.J.--Cegedim Dendrite today announced that its State Guardianâ„¢ Software-as-a-Service (SaaS) solution has been implemented by a leading biopharmaceutical company to facilitate compliance with complex state regulations regarding the reporting of marketing expenditures. Cegedim Dendrite is the leading provider of compliance technology solutions and services in the Life Sciences industry.
Several states have recently enacted regulations governing the value and reporting of prescription drug marketing to health care providers and more states are expected to follow suit in the near future. In addition, there is a pending federal legislation called the Physician Payments Sunshine Act, often referred to as â€œThe Sunshine Act,â€ which would enact similar regulations on a federal level. Many Life Sciences companies experience tremendous administrative challenges in collecting data from disparate systems and populating the different report templates required by the states in which they do business.
Cegedim Dendrite has been offering State Guardianâ„¢ in both SaaS and license models since 2006. It integrates and aggregates marketing expense and spend data from a range of enterprise applications, and continually updates, via leading edge technology, to reflect current and future changes in state and federal regulations. The solution is being leveraged by different types of manufacturers within the Life Sciences industry, including pharmaceutical and medical device suppliers.
â€œWhat differentiates us is the expertise of our staff,â€ stated Bill Buzzeo, Cegedim Dendrite VP & GM, Compliance and OneKey Solutions. â€œThe baseline interpretation of legislation is done in-house, as is the technology development and the application of that legislation to the State Guardianâ„¢ product. Other vendors outsource these critical components of an aggregate spend solution.â€
Cegedim Dendrite has been providing comprehensive compliance solutions to a broad range of pharmaceutical clients for 20 years. Leveraging BuzzeoPDMAâ€™s depth of knowledge in the regulatory compliance category, Cegedim Dendrite is recognized as Life Sciences regulatory compliance experts, with many of their professionals having served in key capacities for state and federal regulatory agencies.
â€œLife Sciences companies are turning to technology for assistance with complying with these new regulations,â€ said Buzzeo. â€œItâ€™s the practical thing to do. It would be cost-prohibitive for in-house staff to track current and pending regulations, and to implement the necessary compliance solutions in a timely manner. And for this client, it made sense to go with SaaS because of the benefits of fixed monthly costs and having Cegedim Dendrite maintain and update their system, taking the burden off their IT people.â€
State Guardianâ„¢ supports multiple currencies and provides the added value of multiple views into aggregate spending at the prescriber, product and event levels, enabling improved tracking. It integrates natively with Cegedim Dendriteâ€™s Nucleus, the Life Sciences industryâ€™s most comprehensive Customer Master Data Management service.
About Cegedim Dendrite:
Cegedim Dendrite is the life sciences industryâ€™s leading provider of Customer Relationship Management (CRM) solutions. Life Sciences by design, the companyâ€™s innovative business solutions and global reach incorporate a thorough understanding of local, regional and worldwide trends. Cegedim Dendrite enables more than 200,000 users in many of the worldâ€™s top companies to stay ahead of market challenges. Cegedim Dendrite also provides sales, marketing and regulatory compliance solutions in more than 80 countries.
Cegedim Dendrite is part of the France-based Cegedim S.A. Group.
To learn more, please visit www.cegedimdendrite.com.
Founded in 1969, Cegedim (Paris:CGM) is a global technology and services company specializing in the healthcare field. Cegedim supplies services, technological tools, specialized software, data flow management services and databases. Its offerings are targeted notably at healthcare industries, pharmaceutical companies, healthcare professionals and insurance companies.
The world leader in pharmaceutical CRM, Cegedim is also one of the leading suppliers of strategic healthcare industry data. Cegedim employs 8,200 people in more than 80 countries and generated revenue of â‚¬849 million in 2008. To learn more, please visit our website: www.cegedim.com
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