Achieving the Elusive Win-Win-Win: Customer Loyalty, Full Agent Utilization and Cost Curtailment – Varolii Webinar

SEATTLE--Businesses often dream of achieving unwavering customer loyalty - particularly in a stagnant economy. It is during tough economic times like these that identifying the best strategy for building trust, yet minimizing cost, is more critical than ever.

In this complimentary, 45-minute Webinar, author and recognized CRM expert Bill Price will discuss how automating customer communications allows businesses to reach customers more frequently and intelligently at a fraction of the cost of using agents. Price will be joined by Bruce Baird, director of Business Development for Varolii, who will share several real-world examples of how companies have used automated communications to achieve the elusive win-win-win: stronger customer loyalty, better call center agent utilization and reduced operational costs.

WHEN: Thursday, March 12, 2009, from 2:00 – 2:45 p.m. EDT / 11:00 – 11:45 a.m. PDT

WHAT: A complimentary, 45-minute Webinar demonstrating how automated communications helps businesses achieve the elusive win-win-win, including:

• How to enhance the end-user experience by reaching out proactively and enabling customer self-service
• How automating outreach helps companies fully utilize their contact center staff
• How industry-leading companies have boosted their customer retention rates with automated communications—at much lower costs than using agents, dialers or automated IVRs alone

WHO: Bill Price is the President of Driva Solutions and the author of The Best Service is No Service. He has spent more than 20 years in customer care and services management and is a frequent industry speaker and writer. He is on the advisory board of several leading contact center vendors, industry associations and publications. Price was also named Call Center Magazine’s “Call Center Pioneer” and one of 10 global “CRM Gurus.”

Bruce Baird is Director of Business Development at Varolii Corporation and has more than 20 years of executive experience, particularly in communication technologies. His expertise includes direct response technologies ranging from sophisticated 800 call routing solutions to Internet, email and proactive outbound notifications. Baird holds a bachelor’s degree in Communications from the University of Tennessee.