Commerce Planet Enters Strategic Agreement with Yesmail, an infoUSA, Inc. Company to Expand Email Marketing Services
GOLETA, Calif.--Commerce Planet, Inc. (OTCBB:CPNE) and its subsidiary Iventa, LLC, a global leader in web-enabled e-commerce management software, announced today a Email Marketing Program with YesmailTM, an infoUSA, Inc. company (NASDAQ: IUSA). Under the terms of the agreement, Yesmail will manage and direct Iventa’s email marketing program, further enhancing the unique offering Iventa provides its enterprise customers.
“Yesmail’s Enterprise email marketing solution is a strong complement to the proprietary and robust offering we currently provide our enterprise customers,” said Tony Roth, President and Chief Executive Officer of Commerce Planet. “Our Iventa Dashboard System™ provides customers with a very powerful tool that manages their e-commerce website business needs online. Strengthening our Iventa product offering is a key area of focus for us and one we expect to be a strong revenue driver for Commerce Planet in 2008 and beyond.”
Iventa’s web-enabled business management software combined with Yesmail’s Enterprise email marketing solution expands Iventa’s service offering to their enterprise customer base. Iventa’s clients will benefit from Yesmail’s Enterprise platform setup that includes a client-specific email marketing database capable of supporting multiple divisions and mail lists, customized targeting and reporting segmentations, and ISP Whitelisting management and coordination. The platform also includes an integrated analytics module that provides a variety of reports that are critical for operational analysis and planning.
“We’re excited about the capabilities this partnership brings to Iventa and their clients,” said John Harrison, senior vice president of product strategy and client services. “Enabling businesses to build and integrate sophisticated, personalized lifecycle marketing messages with their ecommerce system means they’re ahead of the curve when compared to their competitors.”
Iventa is the global leader in web-enabled business management software. Iventa’s core platform, the Dashboard System™, provides world-class software solutions ranging from out-of-the-box small business e-commerce website templates to full-scale enterprise e-commerce, subscription, content management, email, marketing, CRM and loyalty systems. The Dashboard System™ can be fully managed or custom integrated into almost any infrastructure via a robust web service platform. With the Dashboard System™, non-technical users have full control over their business functions without ever learning a single line of code or writing HTML. Enterprise clients and businesses, who maintain technical staff, have the flexibility to completely customize the implementation of the Dashboard System's™ broad range of web service enabled applications. The Dashboard System™ is available for single-use licensing or private-label/co-brand distribution via VAR's and agent channels. (US: (888) 8-IVENTA; International: (310) 640-0330; Web: www.iventa.com)
About Commerce Planet, Inc.
Commerce Planet, Inc. is a technology-driven online media, marketing, and fully integrated e-commerce provider that offers media products, lead generation services, list database management, e-commerce solutions, web marketing, call center support and CRM tools to its client partners as well as through its own direct selling businesses. Commerce Planet offers turn-key business solutions through Legacy Media, its marketing and media division, and membership sales companies, customer care and call center facility, and its newly acquired E-Commerce Dashboard™ System by Iventa. In combination these services address the needs of small – medium size businesses, B2B and B2C marketing programs, and custom solutions for enterprise clients worldwide. For more about Commerce Planet (OTCBB: CPNE), visit our website at http://www.commerceplanet.com.
Yesmail is a recognized industry-leading provider of online emarketing solutions. Built on a solid core of innovative technology, Yesmail offers a complete portfolio of email marketing solutions for businesses of all sizes including, Yesmail Enterprise, Yesmail Express, Yesmail Direct, Yesmail Media and Yesmail Data Boost. Yesmail exceeds the expectations of Fortune 500, mid-size companies and small businesses worldwide powering their strategies with highly trained account teams and best practices consulting. Clients specializing in consumer products, retail, publishing, travel and finance are well served globally with award-winning solutions localized in single-byte and double-byte languages. Yesmail was founded in 1997 and is a subsidiary of InfoUSA. Yesmail corporate headquarters are located in Portland, Oregon, USA and has offices in Los Angeles, San Francisco, New York, Chicago, Omaha, Toronto, London and Singapore. For more information visit www.yesmail.com or call 1.877.Yesmail.
infoUSA (www.infoUSA.com), founded in 1972, is the leading provider of business and consumer databases for sales leads & mailing lists, database marketing services, data processing services and sales and marketing solutions. Content is the essential ingredient in every marketing program, and infoUSA has the most comprehensive data in the industry, and is the only company to own 12 proprietary databases under one roof. The infoUSA database powers the directory services of the top Internet traffic-generating sites. Nearly 4 million customers use infoUSA's products and services to find new customers, grow their sales, and for other direct marketing, telemarketing, customer analysis and credit reference purposes. infoUSA headquarters are located at 5711 S. 86th Circle, Omaha, NE 68127 and can be contacted at (402) 593-4500. To know more about Sales Leads, click www.infousa.com. To get a 72-hour free trial and 100 free sales leads, click www.salesgenie.com.
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