DUBLIN, Ireland--Research and Markets (http://www.researchandmarkets.com/reports/c65283) has announced the addition of Business Trends - Education Technology H1 2007 (Customer Focus) to their offering.

An analysis of the findings from the 2007 Business Trends Survey of the higher education market.

Scope of this title:

In-depth interviews with 100 higher education institutions. Geographic coverage includes: UK, US, Australia and New Zealand. The study focuses on the business challenges, IT budget outlook and the degree to which the market has adopted BI, ERP and CRM solutions. Respondents included IT decision-makers such as CIOs and CTOs.

Highlights of this title:

As desktops consume a large percentage of the IT budget for many higher education institutions, many institutions find it difficult to make investments in more strategic solutions. Improving quality of services to internal stakeholders has become an even more dominant priority to institutions. In the near term CRM is likely to remain an emergent solution in higher education.

Reasons to order your copy:

Validate your market messaging and positioning in the higher education market. Compare higher education IT purchasing plans across geographies. Identify what CRM solution functionality and vendor characteristics institutions will find most appealing.

Content Outline:

About Us

OVERVIEW

This product has been designed for delivery in a data pack format (xls).

Introduction

Scope of this report

Highlights

For more information visit http://www.researchandmarkets.com/reports/c65283.