DUBLIN, Ireland--Research and Markets (http://www.researchandmarkets.com/reports/c62616) has announced the addition of “Decision Matrix: Selecting a CRM Vendor in the Higher Education Market (Competitor Focus)” to their offering.
This report helps institutions select a CRM solution based on its technology strength, reputation amongst end users and ability to influence the market.
Scope of this title:
- Identifies which technology vendors higher education institutions should shortlist" when considering the purchase of a CRM solution
- Provides a comparative technology assessment of the CRM solutions offered by leading vendors in the higher education market
- Identifies which CRM solution providers have the most impact on the higher education market
- Explores how institutional end users perceive CRM vendors across eight categories such as product quality and service capabilities
Highlights of this title:
- By combining robust corporate-sector CRM technology with extensive market influence in higher education, Oracle is as an important leader in the market.
- SunGard Higher Educations overwhelming market impact, positive perception amongst end users and advanced solution functionality make it as leading CRM vendor.
- While smaller than their competitors, cutting-edge solutions and strong reputations in the market helped to position RightNow Technology and Talisma as shortlist vendors.
Reasons to order your copy:
- Understand the topography of the competitive landscape for CRM in higher education
- Identify the strengths and weaknesses of leading CRM vendors and their solutions
- Obtain insight into how institutional end users perceive key vendors in the market for CRM in higher education
For more information visit http://www.researchandmarkets.com/reports/c62616
