WOODCLIFF LAKE, N..J--June 20, 2006--Donnelley Marketing, an infoUSA(R) company (NASDAQ:IUSA), the leading provider of proprietary business and consumer databases and sales leads, today announced the launch of SalesGenie Pro(TM), a fully-supported, turn-key application for new customer acquisition for Fortune 1000 Companies.
SalesGenie Pro(TM) is an Internet-based, integrated marketing solution. SalesGenie Pro(TM) offers customer file maintenance and cleaning and access to the best in the market place, Donnelley business file. All client files are securely stored, while offering instant file access to query, count, analyze and extract records to build solid retention campaigns. Additionally, infoUSA's 14MM record Business File can be accessed to target highly qualified prospects for new business acquisition. Client file suppression will automatically occur to optimize acquisition campaign results.
"SalesGenie Pro(TM) is designed to make the Donnelley Business File an integral part of a B2B marketer's growth strategy. Our B2B customers can more aggressively leverage the accuracy, depth and breadth, marketing and corporate linkages of our business information," commented Ed Mallin, President of the Donnelley Group.
With a 2005 independent audit concluding that the Donnelley Marketing Business File is more deliverable than other business resources, SalesGenie Pro(TM) further solidifies Donnelley Marketing's industry leadership in B2B marketing applications. It fulfills the market need for an affordable, easy-to-use framework to manage both acquisition and retention mailing campaigns.
Competitively priced for data and user access, SalesGenie Pro(TM) makes a compelling case for superior business data compilation with easy access tools in a bundled solution.
About Donnelley Marketing
Founded in 1917, Donnelley Marketing (an infoUSA company) is one of the nation's leading providers of direct marketing solutions. Donnelley offers its clients integrated, time-sensitive solutions to build and maintain one-to-one customer relationships. These solutions include the industry's most accurate and comprehensive business and consumer marketing information databases, processing services, database marketing solutions, and e-mail marketing services. Donnelley Marketing serves clients in the e-commerce, financial services, merchant (catalog/retail), telecommunications, insurance, and packaged goods industries. These clients leverage Donnelley's products and services for direct marketing, telemarketing, sales and marketing planning, lead generation, customer analysis and eCRM/CRM applications. Headquarters are located at 470 Chestnut Ridge Road, Woodcliff Lake, NJ 07677. Donnelley Marketing can be contacted at (201) 476-2300. For more information contact Diane March, Director Marketing Communications,
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About infoUSA
infoUSA (www.infoUSA.com), founded in 1972, is the leading provider of business and consumer information products, database marketing services, data processing services and sales and marketing solutions. Content is the essential ingredient in every marketing program, and infoUSA has the most comprehensive data in the industry, and is the only company to own a proprietary database of 250 million consumers and 14 million businesses under one roof. The infoUSA database powers the directory services of the top Internet traffic-generating sites. Nearly 3 million customers use infoUSA's products and services to find new customers, grow their sales, and for other direct marketing, telemarketing, customer analysis and credit reference purposes. infoUSA headquarters are located at 5711 S. 86th Circle, Omaha, NE 68127 and can be contacted at (402) 593-4500. To know more about Sales Leads, click www.infousa.com. To get a 7-day free trial and 100 free sales leads, click www.salesgenie.com.
