Leader in On Demand Communications Adds Content Approval Workflow and Enhanced Integration with Salesforce.com to Its Latest Release

WALTHAM, Mass.--Brainshark, Inc., the leader in on demand communications that enable sales and marketing effectiveness, today announced a new release of the Brainshark Communications Platform. With built-in workflows, enhanced integration with Salesforce.com, text to speech capabilities and improved mobile support, the latest enhancements make it easier than ever before for sales and marketing organizations to communicate with high quality, consistent content.

Significant new capabilities include:

Content Approval – Brainshark offers built-in workflow functionality for organizations that require content to be approved by a group or individual before it can be communicated to others. This enables marketers to ensure outbound messages are consistent and of high quality, and compliance managers now have a way of regulating important communications and reducing risk.

Text to Speech – Users can now generate voice audio from Microsoft PowerPoint^® notes. This fun feature enables authors to test voice-enriched drafts of presentation scripts, or send internal messages with voice for approval.

Salesforce.com Integration Version 2.0 – Brainshark enables salespeople and other CRM users to send trackable, consistent communications to prospects and customers and gain immediate insight into how information being received. The latest Salesforce.com integration now includes single sign-on authentication; new dashboards for Sales and Marketing KPIs; and the ability to associate viewing activity back to opportunities, cases, and products in addition to Contacts and Leads. Users of Brainshark Rapid Learning can make on-demand training easily accessible through SFDC with personal learning lockers that enable learners to take required courses and track their own progress.

New Question Types – Users now have new ways to gather feedback from audiences with more question types to choose from when posing survey questions and polls; and the ability to enhance question screens with images or branding.

Enhanced mobility – The new release offers enhanced support for any mobile device that supports Flash^®. Users can easily deliver important content to mobile-enabled sales force in the field, and reach customers conveniently on popular handheld devices.

Customer Connection Online – Users have an easy way to learn from Brainshark experts, share best practices and pose questions in user discussion forums, and access tips, training, and support resources.

“Brainshark breaks down the common bottlenecks that prevent companies from reaching and being heard by their important audiences,” said Joe Gustafson, CEO of Brainshark. “We help businesspeople deliver important communications quickly and consistently with impact; and make that information accessible and usable within the context of how people work.”

View a brief presentation highlighting the new capabilities in this release:

https://www.brainshark.com/brainsharkinc/HighlightsFall06?tx=PR

Pricing and Availability

Brainshark’s new capabilities are currently available. Many features are standard updates. The content approval module and the Salesforce.com integration are available at an additional cost. Please contact Brainshark for more information.

About Brainshark, Inc.

Brainshark, Inc. is the leading provider of on-demand communications that enable sales and marketing effectiveness. Our patented technologies and suite of offerings empower people to create, manage, and share on-demand presentations that combine voice, visuals, and documents for high-impact viewing anytime, anywhere. Providing secure, enterprise-class applications for today’s global organizations as well as cost-effective, flexible solutions for the small businessperson, Brainshark is the solution of choice for any organization focused on increasing revenue and reducing costs through faster and more effective communications.

For more information, visit www.brainshark.com.