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SPSS to Conduct Data-Mining Webinar for Profitable Customer Relationships Hosted by 1to1 Media PDF Print E-mail
Posted by Don Panek - CRMDirectory Editor   
SPSS to Conduct Data-Mining Webinar for Profitable Customer Relationships Hosted by 1to1 Media
CHICAGO--May 11, 2006--SPSS Inc. (NASDAQ:SPSS), a leading worldwide provider of predictive analytics software, will conduct a 60-minute Web seminar on data mining on May 17 at 1 p.m. EST. SPSS will educate seminar participants on how industry leaders capture customer data across touch points to deliver innovative marketing programs that drive profitable customer relationships.

Contributors include SPSS' Tom Khabaza, Director of Product Marketing for Data Mining, and Christopher Helm, Executive Editor, Peppers & Rogers Group. The Web seminar, hosted by 1to1 Media, is entitled "Customer-Driven Innovation: Data Mining for Relationship Gold," and will also address the following topics:

-- Practical advice and real examples of companies putting data mining to work with actual results.

-- How to predict customer behavior before the "moment of truth."

-- Insight from existing customer data to improve acquisition and retention efforts across marketing, sales and service.

-- How to reveal hidden revenue opportunities currently flying under the radar.

-- How to shorten time-to-value on a data mining investment by taking customer insight out of the back room and putting it in the hands of customer -acing employees.

To attend the Web seminar, visit: http://livemeeting.viewcentral.com/reg/carlsoncompanies/SPSS0517SPSS4 and complete the registration form.

About SPSS Inc.

SPSS Inc. (NASDAQ:SPSS) is a leading worldwide provider of predictive analytics software and solutions. The company's predictive analytics technology connects data to effective strategic action by drawing reliable conclusions about current conditions and critical future events. More than 250,000 commercial, academic and public sector customers rely on SPSS technology to help increase revenue, reduce costs, improve important processes and detect and prevent fraud. More than 95 percent of the Fortune 1000 companies are SPSS customers. Founded in 1968, SPSS is headquartered in Chicago, Illinois. For additional information, please visit www.spss.com.

About 1to1 Media

1to1(R) Media

Insight and Best Practices from the Customer Strategy Experts

1to1 Media is dedicated to helping organizations realize the greatest value from their customer base. We provide resources that deliver current and relevant information on the latest thought leadership regarding customer strategy and marketplace trends. Our goal is to serve as the catalyst that will inspire senior executives to drive change within their organizations, making customer-based initiatives the centerpiece of their growth strategy and competitive advantage.

Led by 1to1 Magazine, 1to1 Media's print, electronic and custom publications explore the best practices, trends and developments from companies who are using customer initiatives to drive bottom-line impact. Backed by Peppers & Rogers Group, the globally-recognized leader in customer strategy and relationship marketing, 1to1 Media combines thought leadership, field experience, editorial expertise and global brand awareness to deliver the content needed by our audience of more than 250,000 decision-makers and practitioners.

 
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