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SLM Holdings, Inc. Provides Update on VerticalFalls Acquisition PDF Print E-mail
Posted by Don Panek - CRMDirectory Editor   
SLM Holdings, Inc. Provides Update on VerticalFalls Acquisition

Company Significantly Expands Sales Team to Drive Growth

Company Enhances Its ACT! Based Financial Services Solution with the addition of AFFP, A Prospect/Client Tracking System, and Enhanced PDA Integration

 

WOODBURY, N.Y.--SLM Holdings, Inc. (OTCBB: SMHI, http://www.slmbiz.com), a financial software company that specializes in developing products and services designed to optimize data management and enhance client support for securities brokers and financial advisors, provides a corporate update to inform investors about the positive transition from its recent acquisition of certain assets from VerticalFalls Software, Inc.

Since the announcement of the acquisition in October 2007, SLM has made significant progress marketing a turnkey solution based on ACT! For Financial Professionals (AFFP), a software program that provides an all-inclusive contact business management system for financial professionals, and Gazoota.com, a comprehensive database and social networking tool comprised of only High Net Worth individuals.

The Company has completed the following initiatives since the acquisition:

  • Significantly increased the sales team to assist with increased demand
  • Streamlined the process of migrating data from older, dated, and slower applications into AFFP
  • AFFP data synchronization with PDAs, including Blackberry and Palm
  • Significantly increased demo output with new potential users

Jason Bishara, SLM Holdings Chief Executive Officer, commented: Since the acquisition we have experienced significant interest in our turnkey solution based on ACT! For Financial Professionals. As part of our strategy to increase sales volume, we have dramatically increased our sales team and we anticipate further expansion in the coming months. We have completed our integration of VerticalFalls products and services into our internal accounting, account provisioning, and sales management systems. Furthermore, we have integrated all technical support processes and established a sales training program. These accomplishments will allow us to rapidly scale our sales and support operations. We are now positioned to significantly increase our order flow with minimal capital expenditures, and look forward to updating our shareholders on our expansion.

Jon Finkelstein, SLM Holdings Chief Financial Officer, commented: We have had a smooth transition since SLM acquired our assets. Our team has been very busy with data migration from our users legacy applications to our AFFP product. The development of this capability is significant to the Company as our customers need the security that their legacy data will not be lost during the transition to AFFP. Since the SLM transaction we have added additional capabilities to our solution, including data synchronization with PDAs. We are also experiencing tremendous acceptance of our Gazoota.com data product by VerticalFalls clients. Its amazing to see the response we receive from our customers when they enter one of their clients names and the system immediately provides information that their client just sold one of his/her businesses and lists the sale price, or that they just sold some of their insider stock for x dollars, or even better, that they were both in the same fraternity/sorority. Our customers are very pleased with our product and we look forward to adding additional benefits to our financial services offering as we move forward.

About SLM Holdings, Inc.

SLM Holdings, Inc. (OTCBB: SMHI, www.slmbiz.com), is a software company that specializes in Customer Relationship Management (CRM) through development of products and technologies designed to assist businesses in the financial services industry, such as wealth managers and financial advisors who rely on sales to retail customers. SLMs products and services are available through web-based (Software as a Service SaaS) and desktop software solutions. The products and services that are offered are intended to lower financial professionals costs and increase productivity by optimizing data and time management, as well as provide industry compliance tools such as Federal Do Not Call List (DNC) and internal DNC list compliance. Recently, SLM joined forces with VerticalFalls Software Inc., a Mid-Atlantic producer and distributor of desktop-based software and acquired certain assets of the Company. VerticalFalls primary offering is turnkey solutions for contact and business management. SLM has installed solutions on over seventeen thousand desktops including users at Wachovia, UBS, Primerica, Smith Barney, Merrill Lynch, SunTrust, and others. Other products being offered include Gazoota.com, a social networking tool and an online database of high-net worth leads for Financial Professionals, as well as the proprietary web-based Brokers e-Vantage system (TBeV), which SLM licenses out on a monthly per-user basis. TBeV software is designed to be easily customizable and to serve the needs of sales professionals in many industries.

 
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