LiteScape OnCast Integrates IP Telephony With Saleforce.com to Provide Users With Greater Access to Critical CRM Data

REDWOOD SHORES, Calif.--LiteScape Technologies, Inc. (www.litescape.com), a leading developer of unified communications applications, today announced that its flagship product, OnCast, integrates and supports Salesforce.com’s sales force automation application. In conjunction with this support, LiteScape has also become a member of Salesforce.com’s AppExchange partner program, the world’s first on-demand application sharing service. OnCast is a unified communications application that integrates real-time communications such as IP telephony with business applications like Salesforce.com. LiteScape will demonstrate OnCast and its integration with Salesforce.com at VoiceCon - San Francisco (Booth 235) today through Wednesday.

“LiteScape OnCast is making the future of Unified Communications a reality today by linking disparate communications systems and business applications,” says Farzad Naimi, LiteScape’s President and CEO. “With today’s announcement, OnCast now provides unified access to Salesforce.com data across the applications and communications devices enterprises use on a daily basis, improving productivity and optimizing business processes.”

OnCast provides users with greater access to the information they need in Salesforce.com. No longer do users have to manually search Salesforce.com on their PC and then turn to their phone and dial a number to contact someone. Whether from their IP phone or desktop computer — and from such interfaces as Microsoft Outlook, Lotus Notes or Internet Explorer — users can more easily access and dial any contact in Salesforce.com. Moreover, OnCast enables inbound and outbound screen pops to simplify access to Salesforce.com, enabling users to instantly annotate calls with CRM information. This data is then automatically stored in appropriate fields within Salesforce.com without users ever needing to manually launch Salesforce.com in a separate browser.

LiteScape OnCast has been certified by Salesforce.com and is listed on the firm’s AppExchange website. As a certified AppExchange application, LiteScape OnCast provides Salesforce.com customers with unprecedented flexibility to integrate IP telephony from multiple vendors -- including Cisco, Avaya and Asterisk -- with Salesforce.com to streamline communications and leverage important customer data.

OnCast’s integration with Salesforce.com represents only a portion of the capabilities inherent in LiteScape’s flagship application. OnCast bridges the gap between corporate data, collaboration tools, desktop PCs and IP phones to create a seamless communications experience. The power of OnCast lies in its ability to integrate organizations’ communications infrastructure with a range of critical business applications including Microsoft Active Directory, Microsoft Outlook/Exchange, IBM Lotus Notes, WebEx and Salesforce.com. Tearing down communications barriers, OnCast effectively eliminates the divide between IP phones and PCs, allowing users to move seamlessly between these distinct devices.

OnCast has been deployed globally by multi-national organizations across multiple verticals to improve employee productivity, reduce costs, optimize traditional business processes, and increase corporate security. LiteScape OnCast is presently available directly through Cisco, WebEx or from LiteScape and its certified reseller partners. More information regarding OnCast’s integration with Salesforce.com can be found at the AppExchange marketplace (www.salesforce.com/appexchange).

About LiteScape Technologies

LiteScape Technologies is a leading software developer of Unified Communications applications. By securely integrating an organization's business applications with its IP communications infrastructure, LiteScape solutions increase productivity and optimize business processes. LiteScape allows users to access and utilize pertinent corporate information in real time on any IP device, including desktop computers, IP telephones and mobile devices. Founded in 2004, the company is privately held and based in Redwood Shores, CA. For additional information, please visit www.litescape.com or email This e-mail address is being protected from spam bots, you need JavaScript enabled to view it .