Highlights New Communications Technologies

NEW YORK--Avaya CEO Lou D’Ambrosio joined other top leaders in technology in San Francisco on July 12^th & 13^th for FORTUNE’s first-ever iMEME: Thinkers of Tech Conference. Avaya was a major corporate sponsor of the invitation-only event which brought together a select group of influentials and innovators in technology to discuss digital evolution and its impact on the worlds of commerce and culture.

iMEME was comprised of a mix of keynote presentations and panels on a wide variety of tech topics. D’Ambrosio participated as a panelist for a discussion entitled, “iMEME: Communicate: Who Moves the Bits?” Moderated by FORTUNE’s Stephanie Mehta, other panelists included: Lisa Hook, CEO, SunRocket; Paul Jacobs, CEO, QUALCOMM; and Solomon Trujillo, CEO, Telstra.

During the panel, D’Ambrosio said automating communications to better serve customers, often described as Communications Enabled Business Process or CEBP, is an idea that is rapidly gaining acceptance among tech-savvy business leaders.

“Embedding communications technology into the fabric of core business processes is delivering compelling business benefits to customers," said D'Ambrosio. "We are seeing order of magnitude improvements in processes from ERP to CRM through this transformative IP Communications technology."

Editorially sponsored by FORTUNE’s technology, media, and Internet editorial talent and chaired by technology editor David Kirkpatrick, iMEME’s other major corporate sponsors included: BT, Herman Miller, and The NASDAQ Stock Market, Inc.; Knowledge Partner: McKinsey & Company; and Supporters: Yoomba and spigit, Inc.

About Avaya:

Avaya delivers Intelligent Communications solutions that help companies transform their businesses to achieve marketplace advantage. More than 1 million businesses worldwide, including more than 90 percent of the FORTUNE 500 (R), use Avaya solutions for IP Telephony, Unified Communications, Contact Centers and Communications Enabled Business Processes. Avaya Global Services provides comprehensive service and support for companies, small to large. For more information visit the Avaya Web site: http://www.avaya.com.

About FORTUNE

FORTUNE is a global leader in business journalism known for its unrivaled access to industry leaders and decision makers. Founded in 1930, FORTUNE magazine has a worldwide circulation of more than 1 million and a readership of nearly 5 million and is home to some of the strongest business franchises, including: FORTUNE 500, Best Companies, America’s Most Admired Companies, Fastest Growing Companies and Most Powerful Women. The FORTUNE Conference Division extends the brand's mission into live settings, hosting a wide range of annual conferences for top-level executives, including the FORTUNE Global Forum and the Most Powerful Women Summit. FORTUNE’s online home is CNNMoney.com, the most visited and utilized business destination website, averaging 8.4 million unique visitors per month (both according to Nielsen Net Ratings, 2006). FORTUNE, along with FSB: FORTUNE Small Business, MONEY, Business 2.0, and the Website CNNMoney.com, is part of The Time Inc. Business and Finance Network. Time Inc. is a division of Time Warner, a leading media and entertainment company.