SLM Holdings Engages Discovery Database to Strengthen Marketing Initiative
Discovery Data Offers Direct Marketing Services to Financial Intermediaries Who Have Potential to Use SLM’s Products & Services
WOODBURY, N.Y.--SLM Holdings, Inc. (OTCBB: SMHI, http://www.slmbiz.com), a financial software company that specializes in developing products and solutions designed to optimize data management and enhance client support for securities brokers and financial advisors, is using Discovery Database to increase and enhance the company’s marketing efforts.
Discovery Data provides information on over 700,000 financial intermediaries and provides marketing services using a unique combination of both direct mail and e-mail campaigns. Discovery Database will be a key component of SLM’s strategy to market their solution that is based off of ACT! For Financial Professionals.
“We are optimistic that our marketing initiative with Discovery Database will increase our sales and have a meaningful impact on our second quarter financial results,” commented Jason Bishara, Executive Chairman of SLM Holdings. “Combined with the recent hire of 20 full-time level one sales consultants, through SupportSave Solutions, and the anticipation of hiring 20 plus new level two sales consultants, we believe engaging Discovery Data will complete our intentions to create a strong marketing initiative to support SLM’s products and solutions. Utilizing both Discovery and SupportSave, we believe we will be able to reach the maximum number of potential customers in an effort to expand The SLM Solution user base.”
“Our services are a perfect fit for SLM’s products and solutions,” commented Nick Stuller, Chief Executive Officer of Discovery Database. “We are pleased that SLM Holdings has begun a business relationship with Discovery Database and believe this contract signifies a vote of confidence in our services and business model. We look forward to moving ahead with our relationship and collaboration with SLM.”
“We believe we are positioned for significant growth and development with this marketing initiative in place,” added Jon Finkelstein, COO of SLM. “Discovery Data offers a comprehensive service that fits nicely with SLM’s needs at this critical point in the company’s development. Currently, SLM’s solution is on over 17,000 thousand desktops, and we look to increase and strengthen that number as we continue to drive our business forward.”
About SLM Holdings, Inc.
SLM Holdings, Inc. (OTCBB: SMHI, www.slmbiz.com), is a software company that specializes in Customer Relationship Management (CRM) solutions for the financial services industry by leveraging today’s latest applications and through the development of products and technologies. The products and services that are offered are intended to lower financial professional’s costs and increase productivity by optimizing data and time management, as well as provide industry compliance tools such as Federal Do Not Call List (DNC) and internal DNC list compliance. Recently, SLM joined forces with VerticalFalls Software Inc., a Mid-Atlantic producer and distributor of desktop-based software and acquired certain assets of the Company. VerticalFalls’ primary offering is turn key solutions for contact and business management. SLM has installed solutions on over seventeen thousand desktops including users at Wachovia, UBS, Primerica, Smith Barney, Merrill Lynch, SunTrust, and others. Other products being offered include Gazoota.com, a social networking tool and an online database of high-net worth leads for Financial Professionals, as well as the proprietary “Broker’s e-Vantage” system (TBeV), a web based prospecting tool.
|
