CAMPBELL, Calif.--Saratoga Systems (http://saratogasystems.com/), a global leader in CRM solutions since 1987, today announced the appointment of Randy Atherton as vice president of worldwide sales. Atherton joins Saratoga Systems from Raindance Corporation, where he successfully transformed the organization from a traditional telecommunications sales model to one based on solution selling.
Randy will be responsible for driving revenue for Saratoga Systems and overseeing channel partners on a global basis. With over 20 years in the technology sector, Randy has built solid sales organizations and partner programs in both the US and internationally.
"Randy brings an impressive track record in sales leadership with other leading enterprise technology companies," said Mark Elconin, president of Saratoga Systems. "We are confident that Randy’s past experience will enhance our efforts as a world class organization who delivers innovative CRM and mobile data solutions globally.”
At Raindance, a leading provider of Web and audio conferencing services, Atherton was responsible for over $74 million in revenue and a sales and marketing organization of over 125 people. Prior to this position, Atherton was CEO of Webscreen Technology, an enterprise network security vendor. From 1999 to 2001, Atherton served as vice president of sales for Kana Communications, a leading provider of CRM applications and services. This was preceded by executive sales positions at Tumbleweed Communications and MediaTel. Atherton also held several senior positions at Apple Computer after starting his sales career at Xerox Corporation.
“I was attracted to this opportunity due to Saratoga Systems’ long standing reputation for consistently delivering CRM solutions that deploy quickly, integrate smoothly and produce measurable results. In addition, Saratoga Systems has developed a market leading wireless mobility solution, Apresta. And I believe the market is poised for explosive growth,” said Atherton. “I look forward to helping our over 800 enterprise customers to address their complex business initiatives, while at the same time attracting new customers to adopt our solutions.”
About Saratoga Systems
Saratoga Systems helped pioneer the CRM movement. Today, they are a world leader in CRM solutions that enable large, global enterprises to effectively manage interactions with their customers at every stage, from marketing and initial contact through the complex sales, service and support relationships that develop between successful companies and their happy customers.
Saratoga Systems provides advanced solutions that enable their customers to maximize employee productivity, increase operational efficiency, create new revenue opportunities, build and maintain satisfied customers, and build a strong, sustainable competitive advantage. Saratoga Systems currently has 120,000 users worldwide and more than 800 corporate customers including BASF, Blue Cross of California, ING, Kodak, MetLife, Office Depot, T. Rowe Price, Tyco Healthcare, Virgin Atlantic Airways, and WellPoint. For more information, see Saratoga Systems at http://www.saratogasystems.com and http://www.saratogasystems.co.uk
