OTTAWA, Ontario--Campaigner, a leading email marketing service provider, today announced that it will be exhibiting in booth 230 at The Direct Marketing Association’s (DMA) Digital Marketing Days. The Conference & Expo will be held June 14-16 at the Hilton New York.
In fact, the DMA reported last year that for every dollar invested in email marketing, a $43 return on investment is made. If done properly, email marketing helps strengthen customer relationships, engage with prospects and increase sales.
At booth 230, visitors will have the opportunity to learn the latest strategies and best practices for using email to boost the performance of their marketing programs. Email marketing campaigns are a great complement to traditional marketing activities such as telesales, direct mail, print advertising, search marketing and public relations.
Campaigner offers a multitude of features that work for the most advanced marketers to those who have never considered an email campaign.
Popular Campaigner features allow small business professionals to:
- Create professionally designed emails from templates
- Personalize emails
- Keep track of email lists
- Make sure emails get delivered
- Track email performance and measure results
- Access North American-based coaching and support 24/7
@CampaignerEmail will tweet from the conference using the #DMD hashtag.
For e-retailers who are new to email marketing, Campaigner recently released its 42-page eBook, now available at www.campaigner.com/ebook/. It was written by email marketing experts based on common questions and input from small businesses and entrepreneurs. The Small Business Guide to Email Marketing serves as a how-to primer for small businesses new to this cost-effective marketing tool.
About Campaigner
Campaigner email marketing enables small, medium and large businesses to strengthen customer relationships and drive sales by connecting to their customers quickly, simply and affordably. Features include professional-looking email campaign creation, multiple ways to grow and manage lists, integration with CRM, and the utilization of campaign metrics and reports to increase results. Campaigner is part of the total Software-as-a-Service (SaaS) business communications solution offered by Protus that also includes MyFax, the fastest-growing Internet fax service; and my1voice, the cost-effective, feature-rich virtual business phone service. You can learn more and visit Campaigner at www.campaigner.com and www.twitter.com/CampaignerEmail.
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